IMPERIUM: [CREW] & [LaZy] NATION
NOW FEATURED as a 2007 “ANET Guild of the Week and Guild of the Month”! 17 adult guilds in two alliances lead by 1 person with 17 accounts = THE LARGEST MEGA ADULT COMMUNITY GUILD in Guild Wars! 1,300+ ADULT friend and family members.
First and foremost our guild is about friendship; bringing adult players together who share the same commitment and passion in playing Guild Wars. It is about the creation and operation of an on-line global gaming community in which its adult members take considerable pride being part of and giving to the Guild Wars Community. It is about the continual evolution of every member’s technical skills and competencies in the game. All of our adult members are proud of the guild, and to be part of it. Chances are you have seen a few LaZy members in various towns throughout the game. We are different; we are unique in our vision, our values, our approach to leading and managing a guild, even our culture is unlike any other guild in the game.
The Guilds of LaZy Nation is the largest adult mega-guild in the world of Guild Wars. It’s called “mega-guild” because the LaZy Alliances (also referred to as LaZy Nation, alliance or guild) is comprised of over 16+ guilds, in two alliances, lead by one person with 16+ accounts. The guilds share the same dedicated approach to leadership, policies, operations, and coaching/mentoring of its officers. Thus all 16+ guilds function as one single mega guild.
Secondly, and more importantly, The Guilds of LaZy Nation is a global gaming community. With over 1,300 active members from 25 different countries, LaZy spans the four corners of the world. With such global presence the alliance is filled with active members: 24 hours a day, 7 days a week, who are on-line and gaming. No matter what time zone you live in - chances are we have active members from your area in our guild.
Each of the 16 guilds have the same cape and tag: [LaZy], only their individual guild names are different. Members from all the guilds share the same resources with each other: Ventrilo, Web Portal, Forums including content and knowledge.
LaZy has been recognized by ANET on three different occasions in 2007!:
* April, 2007: featured as ANET’s “Guild of the Week”, for April 7, 2007 on the Guild Wars Website (click here to read article)
* July, 2007: featured as ANET's “Guild of the Month” in the July 2007 issue of Beckett’s Massive Online Gamer (Issue #7). (click here to read article)
* September, 2007: featured by ANET on AMD/ATI’s website as “Putting the Guild into Guild Wars” (click here to read article)
Don’t be intimidated by LaZy’s size. There are more benefits than drawbacks to such a global presence of dedicated gamers: more commonality and sharing of goals, more hosted events, more players available to team together and help each other. More fun to be had and more friendships to be made. In such an environment; the guild can be as small or as large as an individual player would like to make it be. A few member comments:
* "I've been in several guilds but none like this. I'm never leaving"
* "I've had more fun being part of this guild than any other before it - there simply is no other like it"
* "LaZy is the best lead, best managed and best operated guild in the game"
* "The only reason I continue to play is because of this awesome community"
* "I L O V E this guild!"
The History and Future of the Nation we call LaZy
The history of LaZy began with the parent LaZy Guild being created in July, 2006. From there additional guilds were started in the months that followed. Today there are over sixteen (16+) guilds that form our alliances. These guilds are very unique and they share a common vision which we call “One Vision”. In total, LaZy functions as one mega guild filled with friends and family members gaming together.
LaZy Guild is a special place in the Guild Wars world. It is unique in its structure, vision and values. The name “LaZy” was originally intended to be a whimsical convention for naming a guild; LaZy’s guild names were parodies for laziness. The parent guild’s original name “Insert Witty Guild Name Here”, and other names which followed for the creation of additional guilds, reflected this initial approach. While players thought the names funny they quickly identified a need to present a more serious and determined image to other guilds.
As noted, LaZy is a proud and strong group of 1,300+ friend and family members who enjoy and take pride in being together in a cooperative group. Our members actively PvE, Farm, PvP (GvG, HA, TA, etc.), Run and do a little bit of everything else in between. In fact, we do everything the game has available! It is fitting then that our Alliance Mission is simply for our members to have fun and enjoy playing the game.
Through our continued evolution since July of 2006, LaZy has grown into a mature and robust global community of adult players. We have become a recognizable entity throughout the Guild Wars Community. Our adult members are from over 25 countries around the world. Today, perspective members are screened and extensively interviewed before being allowed membership into the guild. Adult players are screened for well-rounded personality, maturity and attitude. We accept any adult of any skill level, from beginner to most technically advanced in the game.
We focus on 3 primary "keys to improvement" by which to continue and build upon our success in the game:
(1) continually increase member longevity within the guild,
(2) continually improve our members technical skills and competencies within the game,
(3) continually improve the guild's overall reputation throughout the Guild Wars Community; by actively participating in ANET-sponsored Fan Sites and hosting events for the global community.
One World, One Nation, One Vision
One Vision, a phrase used commonly in the alliance, refers to a vision that was laid out by "Araliuns Sun" for Witty, the original name of the parent guild until it was changed in January, 2007. His vision was sparked by the limitations presented in game that a guild could not be populated with more than 100 members. To overcome this barrier, Araliun set out to create an alliance model populated with guilds which are lead by the same person. This model is called One Vision. The model is achieved by Araliun maintaining multiple game accounts. Each account contains one of the guilds that comprise the LaZy Alliances.
The concept of One Vision has many benefits. It provides the alliance the ability to function from a single common culture; based on identical philosophies, guiding principles and leadership provided by one person. The results allow all of the guilds to operate as "one large guild", thus overcoming the limitations set in game.
Through One Vision, members of the LaZy Alliance enjoy an expansive and cooperative environment; enabling them to interact with more players with similar interests and needs, and with more resources and talent than typically found in a single guild. United through One Vision, members collectively call the alliance "LaZy NATION".
LaZy's Guild Leadership Structure
While there are several benefits to an all inclusive LaZy Alliance(s), there is also a challenge in executing the model: one person managing multiple guilds. To overcome this challenge, each guild has a dedicated "Guild Manager". The Guild Manager (GM) is an officer who has been appointed the role and responsibility for daily management and facilitation of the guild. They are responsible for the guild's overall morale, culture, health and well-being. Each GM reports to Araliun. For all intents and purposes the GM acts and functions as if they were the Guild Leader. Each GM then partners with Araliun in managing the Alliance.
Reporting to each GM is a Senior Officer and a group of Junior Officers. Combined, this officer team is responsible for the overall daily management and facilitation of their guild and it's members; including recruiting, enforcing policies and helping members. Each guild's officer team is lead and mentored by "Araliuns Sun".
In addition, both alliances have a dedicated Alliance Officer Staff; individuals assuming specific roles that oversee aspects of management of the LaZy Community. These roles inlcude Operations Leaders supporting each alliance, PvP, Community Events and Public Relations to the Guild Wars Community.